AEC in Tourism Techniques, Option in Development and Promotion of Travel Products

On-campus

• At the Montréal campus.

Real-time remote learning

• Training provided entirely in distance mode, with a teacher and in real time (synchronous).

This program will allow students to put into practice their knowledge and skills acquired in order to work in the business of tourism and leisure. This program leads to a career in Québec, Canada or abroad.

This program leads to an Attestation of College Studies (AEC).

• Development and promotion of travel products, tourist attractions and destinations
• Tourism and travel representatives in Québec and abroad
• Festival and event coordinator, meeting and special events planner

All applicants are eligible for a program leading to an Attestation of College Studies (AEC) if they have a level of education that is deemed sufficient by LaSalle College and they meet one of the following criteria:

• They have interrupted their full-time studies for at least two (2) consecutive semesters or (1) full school year
• They have followed post-secondary studies for a period of at least (1) year

• Profession and organisation in the tourism, hotel and restaurant industry (90 h)
• Customer oriented approach in the tourism, hotel and restaurant industry (60 h)
• IT: research methodology and information sources in the tourism, hotel and restaurant industry (45 h)
• Tourism Products and Clientele I (60 h)
• Cultural and Tourist Attractions of Canada and the United States (60 h)
• Cultural and Tourist Attractions of the Caribbean and Latin America (60 h)
• Principles of communication marketing in the tourism, hotel and restaurant industry (60 h)
• Tourism, hotel and restaurant industry accounting (60 h)
• Tourism Products and Clientele II (60 h)
• Introduction to sustainable Tourism (60 h)
• Tourism Marketing Research (60 h)
• Human resources in the tourism, hotel and restaurant industry (75 h)
• Sales Techniques in the Tourism, Hotel and Restaurant Industry (60 h)
• Introduction to Package Creation (60 h)
• Cultural and Tourist Attractions of Europe (60 h)
• The Art of Communication (60 h)
• Cultural and Tourist Attractions of Africa and the Middle East (60 h)
• Tourism Promotion (75 h)
• Financial Operations in Tourism (60 h)
• Creation of Individual Packages (FIT) (60 h)
• Distribution and reservation systems (45 h)
• Community management - second language (60 h)
• Cultural and Tourist Attractions of the Middle East and Africa (60 h)
• Creation of Group Packages and Events (60 h)
• Reservation systems I (45 h)
• Introduction to Spanish in Tourism (45 h)
• Final project (135 h)
• Distribution and reservation systems I (45 h)
• Strategic Marketing Communication in Tourism (60 h)
• Reservation Systems II (45 h)
• Practical Spanish in Tourism (45 h)
• Distribution and reservation systems II (45 h)

* The College reserves the right to substitute some courses.

Work experience is recognized and in high demand by employers. The Work-Study Program (WSP) is an educational model that allows you to undertake two paid internships during your studies to gain work experience related to your field of study. Please consult the Work-Study Program section for more details. Not available to students who begin in the Winter semester.

The use of a laptop computer is mandatory (learn more). Standard or student license software must be installed when requested by teachers.

The following features are required for PCs or Macs:

• Processor: Intel I5 minimum
• Memory: 8 GB recommended
• Hard drive: 500 GB minimum
• Screen: 14 inches minimum
• Connectivity: WIFI and LAN
• Ports: Minimum of one USB 3.0 port

We recommend purchasing an external numeric keyboard if your laptop does not already have one.

Required software: Office Suite for Windows or Mac (Word, PowerPoint, Excel).