Fashion Marketing - NTC.1H

Online fashion marketing program

The Fashion Marketing—Buyer’s Profile program is geared towards teaching you an exciting profession where you can expose your talent, and even influence future fashion collections!

As a buyer, you will select and purchase clothing as well as accessories for a boutique’s specific clientele. Your intuition and sense of aesthetic will be useful to analyze and predict fashion trends. 

Prepare yourself for the exciting, competitive and multi-faceted world of fashion!

Relevant training

  • High-quality training with rich media content.
  • Continuous evaluation of your understanding of the subject at hand.
  • A variety of courses available remotely.
  • A combination of virtual classes, self-guided training, and homework for a minimum amount of class hours and a maximum amount of freedom.
  • Virtual evening classes.
  • Length of program: 16 months.
  • 20 hours/ week of work (includes self-guided training, virtual classes and individual study time).

Skills

If you have these qualities or skills, then a career in Fashion Marketing may be for you!

  • Aesthetic sensibility
  • Creativity
  • Interest in public relations and teamwork
  • Dynamism and initiative
  • Interest in business
  • Strong interest in fashion and everything connected to it
  • An ability to communicate with and convince people

Employment prospects

After completing the Fashion Marketing E-learning program, you will have earned your diploma from LaSalle College, and gain access to the following fields of employment:

  • Purchase, sale, promotion and distribution of fashion merchandise
  • Predicting styles & trends
  • Evaluating target clientele needs
  • Managing communication
  • Managing marketing strategies

Course

  • History of Fashion
  • The Marketing of Fashion
  • Fashion Occupations
  • Fiber & Textile Analysis
  • Analysis of Styles and Trends
  • Principles of Accounting
  • Prospecting of Clients & Suppliers
  • Developing an Exclusive Clothing Strategy
  • Introduction to Financial and Budgetary Planning
  • Planning the Assortment of Fashion Clothing and Accessories
  • Sales Force
  • Approaches to Planning
  • Import/Export Distribution
  • Choosing a Selection of Clothing & Accessories
  • Managing Fashion Merchandise
  • Integration in the Workplace

This training program is available in English and French.

Consult our self-guided training catalogue if you want to take any of these courses individually (without earning a diploma).

Follow this link for a detailed course list.

  • CASSANDRA FORIEROFASHION MARKETINGLaSalle College | Montréal, 2012
  • CHIARA MONTANA BARRECAFASHION MARKETINGLaSalle College | Montréal, 2014
  • ANNE-EMILIE LEFEBVREFASHION MARKETINGLaSalle College | Montréal, 2011
  • LISA POWERFASHION MARKETINGLaSalle College | Montréal, 2013
  • ALEXANDRA CIARALDIFASHION MARKETINGLaSalle College | Montréal, 2012
  • MARISELA GOYOFASHION MARKETINGLaSalle College | Montréal, 2014
  • JESSICA NICOLE BORSELLINOFASHION MARKETINGLaSalle College | Montréal, 2014
  • LAUREN NICOLE FOOTFASHION MARKETINGLaSalle College | Montréal, 2012
  • DANNIELLA BRAZELFASHION MARKETINGLaSalle College | Montréal, 2011
  • KARINA PAREFASHION MARKETINGLaSalle College | Montréal, 2014
 
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CANADA
COLOMBIA
Mexico
Tunisia
Turkey
Other partnerships :
  • Tizi Ouzou, ALGERIA
  • Jeddah, SAUDI ARABIA
  • Suzhou, PR, CHINA