Relevant training
- High-quality training with rich media content.
- Continuous evaluation of your understanding of the subject at hand.
- A variety of courses available remotely.
- A combination of virtual classes, self-guided training, and homework for a minimum amount of class hours and a maximum amount of freedom.
- Virtual evening classes.
- Length of program: 16 months.
- 20 hours/ week of work (includes self-guided training, virtual classes and individual study time).
Skills
If you have these qualities or skills, then a career in Fashion Marketing may be for you!
- Aesthetic sensibility
- Creativity
- Interest in public relations and teamwork
- Dynamism and initiative
- Interest in business
- Strong interest in fashion and everything connected to it
- An ability to communicate with and convince people
Required materials and software
- Fibre and textile kit
- Simply Accounting
Minimum recommended equipment
- Microcomputer with 1.6MHz Pentium IV or Mac Intel *
- Windows 2000, XP, Vista, Windows 7 or Mac OS 10.2 *
- Minimum 1GB of RAM
- High-speed Internet access
- Firefox Internet browser
- Minimum 1024 x 768 monitor resolution
- Sound card, headphones and microphone
- Application software and peripherals required for the course **
- Burner, blank CDs and DVDs
- Flat scanner
* Please note that the online courseware and virtual class platform are
compatible with both Mac and PC systems, but some of the software
taught is compatible only with the Windows platform. Students are
responsible for ensuring compatibility with the software.
** The software and material required for the course is compulsory and
can be purchased online or at special student rates at LaSalle College’s
supply store, located at 2020 Sainte-Catherine Street West, Montreal.
Tel: 514 939-4442, ext. 242
Employment prospects
After completing the Fashion Marketing E-learning program, you will have earned your diploma from LaSalle College, and gain access to the following fields of employment:
- Purchase, sale, promotion and distribution of fashion merchandise
- Predicting styles & trends
- Evaluating target clientele needs
- Managing communication
- Managing marketing strategies
Course list
- History of Fashion
- The Marketing of Fashion
- Fashion Occupations
- Fiber & Textile Analysis
- Analysis of Styles and Trends
- Principles of Accounting
- Prospecting of Clients & Suppliers
- Developing an Exclusive Clothing Strategy
- Introduction to Financial and Budgetary Planning
- Planning the Assortment of Fashion Clothing and Accessories
- Sales Force
- Approaches to Planning
- Import/Export Distribution
- Choosing a Selection of Clothing & Accessories
- Managing Fashion Merchandise
- Integration in the Workplace
This training program is available in English and French.
Consult our self-guided training catalogue if you want to take any of these courses individually (without earning a diploma).
Follow this link for a detailed course list.
Contact us by email.