Employment Prospects

The field of Fashion Marketing offers a variety of interesting opportunities!

• Professions related to buying:
  
  - Buyer or assistant buyer
  - Brand or product manager
• Professions related to visual presentation:
  
  - Merchandiser
  - Visual presentation specialist
• Professions related to promotion:
  
  - Promotional event coordinator
  - Assistant writer or editor
  - Stylist
• Professions related to retail:
  
  - Supervisor
  - Manager or assistant manager
  - Retailer
  - Trainer
• Professions related to wholesale:
  
  - Sales manager
  - Product developer
  - Sales representative

Course List

Specialized Training:

• Fashion phenomena
• Fashion and society
• Analysis of factors influencing the fashion market
• Analysis of fibres and textile
• Textile evaluation for a fashion product
• Integration in workplace I
• Integration in workplace II
• Job tasks in Fashion Marketing
• Budget planning
• Accounting principles - Fashion Industry
• Exclusive program development
• Environment and consuming
• Financial management of a fashion enterprise
• Exclusive program management
• Cloth and accessories assortment planning
• Import-Export (Entrepreneurship)
• Law, regulations and codes
• Sales office or store layout
• Approach to planning
• Introduction to Fashion Marketing
• Marketing-II - Case analysis
• Personnel Supervision & Management
• Fashion Enterprise Project
• Communication Mix Elements
• Data Gathering and Analysis - Fashion Industry
• Cloth and accessories assortment selection
• Fashion Presentation Planning
• Computer Laboratory
• Visual Presentation Strategy - Fashion Industry
• Sales Management - Fashion Industry
• Fashion Merchandise Management
• Advertising & Promotional Activities Plan
• Customers and Suppliers Prospecting

General Training:

• 3 Physical education courses
• 3 Humanities courses
• 4 Language and literature courses
• 2 Second language courses
• 2 Complementary courses

* The College reserves the right to substitute some courses.

Admission criteria

Have obtained a Secondary School Diploma (DES) and completed the following courses :

• Language of Instruction from Secondary V
• Second Language from Secondary V
• Mathematics from Secondary IV
• Physical Sciences from Secondary IV
• History from Secondary IV

or

Have obtained a Professional Studies Diploma (DEP) and completed the following courses:

• Language of Instruction from Secondary V
• Second Language from Secondary V
• Mathematics from Secondary IV

or

Have obtained an equivalent education or an instruction deemed sufficient. Every case will be analysed by the college.

Level

• This program leads to a Diploma of Collegial Studies (DEC) (Senior Matriculation).
• Holders of a Diploma of Collegial Studies (DEC) in Fashion Marketing are qualified to pursue university studies.

LaSalle College has reached special agreements with numerous universities, allowing its graduates to obtain equivalence credits for courses successfully completed.

Similar Programs

• Fashion marketing AEC
• Apparel production management AEC
• Event planning AEC
• Apparel industry quality management AEC
• Media communications and advertising AEC